The Story

Moist Gang was born from a love of bears, doodling, and the belief that staying moist is a way of life. What began as simple sketches to unwind grew into a colorful, healing journey that brought a cast of cute characters to life.


Every character has a unique attribute, serving as a gentle reminder of life’s essentials: drink water, practice self-love, embrace who you are without apology. Together, they create a safe, colorful world that acknowledges both the good and the difficult parts of life.

Backed by endless support and creativity, Moist Gang has become the home of characters that embody positivity, resilience, and a little bit of chaos. This ever-growing world is here to remind you to stay soft, stay true, and of course—stay moist.